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Web design Singapore · home bakeries

Home bakery websites, orders straight to WhatsApp.

Your cakes, bakes and prices on one link. Customers choose a flavour and size, pick a collection or delivery date, and tap Order: WhatsApp opens with everything written out. You confirm the slot and send your PayNow details.

Whole order in one WhatsApp messageLead time and collection date built inHome address stays private
Portfolio pricing: 30% off until 31 OctoberThe condition: we may show your website in our portfolio, and you give us a short testimonial when it’s done.
See portfolio prices

Lovely bakes, messy DMs.

Most home bakers in Singapore start on Instagram and WhatsApp. It works, until the festive rush.

“Still available for Saturday?”

Customers ask the same things every day: which flavours, how much for a 6-inch, do you deliver to Jurong West. A menu page answers them before anyone messages you.

Orders spread across chats

The flavour in one message, the date in another, the cake wording in a voice note. An order button sends item, size, quantity, date and name together, in the same order every time.

Lead times nobody reads

If you need three days’ notice or close orders on Thursday night, the site says so next to the menu, and the date picker only offers dates you can bake for.

The festive rush

Mooncakes for Mid-Autumn, pineapple tarts before Chinese New Year, log cakes for Christmas. A seasonal section goes up for the rush and comes down after, without rebuilding anything.

Everything a customer needs to order.

  • Menu or catalogue: with photos, SGD prices, sizes (4-inch, 6-inch, 8-inch) and categories such as celebration cakes, bento cakes, cookies and tarts.
  • An order list: customers add several items, choose collection or delivery and a date, and send the whole order to your WhatsApp in one message.
  • Collection and delivery info: your collection area (e.g. “Tampines St 81, exact block sent after confirmation”), delivery zones, fees and time slots, written once.
  • Allergens and storage: in your own words, e.g. “baked in a home kitchen that also handles nuts, eggs, dairy and wheat; keep chilled, best eaten within 2 days”.
  • Payment and change rules: deposit, PayNow, cancellation and changes, shown before customers order. A one-line privacy note sits next to the order button.
Hi! I’d like to order:
Pandan gula melaka bento cake × 1
Earl grey cookies (jar of 20) × 2
Collection: Saturday, 2–5pm
Cake wording: “Happy 30th Jess”
Name: Wei Lingsent from the Order button on your site
Hi Wei Ling! Saturday 2–5pm is confirmed 😊 Total S$64. Please PayNow 50% to lock the slot; I’ll send the exact block with your receipt.

Example only: names and prices are illustrative.

Set up around how home bakers sell.

Home-based food businesses in Singapore have their own rules from SFA and your housing agency (HDB or URA). Check SFA’s home-based business guidelines before you sell; we build websites, not legal advice.

Your address stays private

Home businesses can promote online but shouldn’t put up signs or ads at the flat, and you probably don’t want your unit number public anyway. The site shows a collection area; the exact block goes out only with the order confirmation.

Wording that fits a home bakery

We describe what you actually sell: celebration cakes, bento cakes, cookie jars, pre-orders. We leave out services home-based food businesses aren’t allowed to offer, and food claims you can’t back with a certificate.

Delivery zones people recognise

Group estates into a few zones with one fee each, so customers see the cost before they order.

  • Tampines
  • Pasir Ris
  • Bedok
  • Punggol
  • Sengkang
  • Hougang
  • Toa Payoh
  • Bishan
  • Jurong West
  • Bukit Batok
  • Clementi
  • Woodlands
  • Yishun

Prices customers trust

The price on the site is the price customers pay. Delivery fees, deposits and any surcharge are shown before the Order button, not after. If you’re not GST-registered, the site doesn’t mention GST at all.

Try it on your phone.

A working sample for a fictional HDB home bakery in Tampines: celebration cakes, bento cakes and cookies priced in SGD, a 3-day lead time, self-pickup or island-wide delivery zones, and an order that goes out as one WhatsApp message. English with a 中文 toggle.

Pick by menu size.

Each plan includes year one of the .com domain (in your name), hosting and SSL. From year two you pay only the renewal shown. Free homepage mockup first. If you like it, you pay in three parts: a deposit before we start, a second payment when you approve the preview, and the final payment before go-live.

Catalog + WhatsApp

Recommended

For a full menu: categories, sizes, flavours and festive boxes.

S$1,790

Portfolio pricing (until 31 Oct): S$1,250

Live in 7 working days

  • Catalog of up to 50 products with category filters
  • “Order” buttons that open WhatsApp with the item filled in
  • PayNow QR display, delivery and FAQ pages
  • Everything in Business

Renewal from year 2: S$360/year

Business

For a short menu of best sellers plus custom cake enquiries.

S$1,190

Portfolio pricing (until 31 Oct): S$830

Live in 5 working days

  • Up to 5 pages: home, services, about, gallery, contact
  • Business email, e.g. hello@yourbusiness.com
  • Basic SEO and Google Business Profile help
  • WhatsApp, Maps, enquiry form, 3 rounds of changes

Renewal from year 2: S$290/year

Our guarantees, from our terms

  • Free mockup, no obligation. We design your homepage first, at no cost. You only pay a deposit if you like it.
  • Full refund before work starts. Cancel after paying the deposit but before we start designing, and you get 100% of the deposit back.
  • Cancel later, owe nothing more. If you cancel once work has started, the deposit and any payments already made cover the work done, and you don’t pay anything further. A domain already registered stays yours.
  • Late because of us? Full refund. If your site is more than 14 working days past the plan’s timeline through our fault (not because content or approvals were pending), you can cancel and get back 100% of what you paid.
  • 30 days of free bug fixes. After launch, we fix technical bugs in our work for free for 30 days.
  • Your domain, no auto-renewal. The domain is registered in your business’s name. Renewals are invoiced at least 30 days ahead and never charged to your card automatically; if you stop, we help move your domain and site files to you.
Full terms & refund policy (in Indonesian)

Add-ons: Content update S$35 per change · monthly care plan S$40/month · extra page S$120 · Google Business Profile setup S$150 one-time · .sg / .com.sg domain at cost. Portfolio pricing: 30% off the build until 31 October 2026, if we may show your site in our portfolio and you give a short testimonial; renewals and add-ons stay the same, and normal prices apply once three clients have taken it. Every plan and price is on our Singapore price list.

Saffron Kite · web design studio based in Batam, Indonesia · hello@saffronkite.com. Prices are final. Saffron Kite is an overseas business and is not GST-registered in Singapore; we don’t charge GST.

Questions we get asked.

Can customers order when I’m not online?

Yes. The site works around the clock: customers browse the menu and send the order to your WhatsApp whenever they like. Nothing is confirmed until you reply, so you stay in control of your baking slots.

Do I need a licence to sell bakes from home in Singapore?

Home-based food businesses have their own rules from SFA and your housing agency (HDB or URA). Please check SFA’s home-based business guidelines before you sell; we build websites and can’t give legal advice. If you need specific wording on your site, send it to us and we’ll add it.

How do customers pay?

Usually by PayNow after you confirm the order. The Catalog + WhatsApp plan includes a PayNow QR display, and we write your deposit rule (for example 50% to lock the date) next to the order button. Payment goes straight to you; we take no cut of your orders.

Which plan do I need?

With a full menu of categories, sizes and flavours, choose Catalog + WhatsApp (S$1,790, up to 50 products). A handful of best sellers plus custom cake enquiries fits Business (S$1,190). We’ll suggest one when we send your free mockup.

Can the site stop last-minute orders?

Yes. We set a minimum lead time, for example 3 days, and the date picker only offers dates after that. The site can also show which days you bake and when you’re closed.

Do I need professional photos?

No. Clear phone photos taken in daylight work well, and we crop them to fit. Items without a photo yet can go live with a clean placeholder and be updated later.

Can I change the menu for festive seasons?

Yes. Send us the new items and prices on WhatsApp: S$35 per change, or the S$40/month care plan if you update often, for example before Chinese New Year or Christmas.

Will my bakery show up on Google?

We submit your site to Google Search Console on launch day and write it around what people search, like your bakes and your area. Google usually takes days to a few weeks to show a new site, and no one can guarantee a ranking.

One link for your whole menu.

Send your bakery name, your area, what you bake and roughly how many items. We reply with a free homepage mockup, no obligation. We’re a web design studio based in Batam, Indonesia, an hour by ferry from Singapore with just a one-hour time difference, working over WhatsApp, email and video call.

hello@saffronkite.com